Consumer Insights · Media Strategy · Brand Planning | Los Angeles, CA

Laura Desmond: Advertising for Good & Commerce

Tweet Recently, TED, known more for its conferences and videos, put up TED Conversations, a sort of discussion board for addressing  the world issues TED is already known for tackling. It allows for broader engagement and differing perspectives. Yesterday, Starcom MediaVest CEO, Laura Desmond posted this question: Can advertising be both a force for commerce AND a force for good? Read More  Read More