Consumer Insights · Media Strategy · Brand Planning | Los Angeles, CA

New Era: Hats Off to Jackie Robinson

Here's to you, Mr. Robinson

TweetAs I sit here watching my Dodgers struggle to come back against the Padres (I know. Shut up.), I’m reminded that today is a special day in Dodgers, sports and American history: 56 years ago, Jackie Robinson broke the color barrier to make his MLB debut. The annual tribute is amplified this year by the release of 42, one of the spring’s more buzzed-about movies.... Read More

Facebook Home Adds a Little Tuba to Your Life

Danke schoen, darlin'.

TweetWieden + Kennedy is a first-rate creative shop, so I was surprised at the relative dud they put up for Facebook’s first TV spot, last year. It was a pretty, and in some ways, compelling work about the things that connect us, but it fell short of being an effective piece of branding for Big Blue. It was just too vague.  Read More  Read More

Justin Timberlake’s Surprised Fans Steal the Show BTS

Justin surprises his fans

Tweet I’m a few days late on this ad, but that may be the only thing anyone has missed regarding JT’s new release, The 20/20 Experience. Justin has been all over TV, the internet and recently announced a tour with Jay-Z. The album gave him his best one week sales to date, debuting at #1.  Read More  Read More