Consumer Insights · Media Strategy · Brand Planning | Los Angeles, CA

PayPal Wants to Be Your Cash Register

TweetBlame my stint selling point of sale terminals for the soon-to-be Icahn Computer Corp., but I’ve had a dorky interest in how people pay for things for a while now. I don’t mean how consumers can afford things or anything like that, but the systems they use to check out at retail outlets, and how they’re evolving. Thrilling, I know. But payment systems are part of a bigger ecosystem that includes things like credit, mobile wallets/NFC technology, daily deals... Read More

I Do…Not Have $27k to Spend on a Wedding

TweetConsumer insights sometimes come from places you don’t expect them to, and this one is pretty interesting. Blogging on The Dish, which is edited by gay conservative, Andrew Sullivan, writer Patrick Appel pointed out an interesting counterpoint to some common wisdom on marriage. The original point, as laid out by another conservative writer, is that fewer people in lower economic classes are getting married because women are working more, and thus more financially independent,... Read More